About

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Who we are

Welcome to SoufRugs, where the timeless artistry of Moroccan carpets meets contemporary living. As CEO, I’m Sofian, a 27-year-old Amazigh from Morocco, deeply rooted in the rich cultural heritage of my homeland. SoufRugs was founded on a passion for preserving and sharing the authentic beauty of handcrafted Moroccan rugs.

Our story

We partner directly with skilled Amazigh women artisans, who meticulously craft each rug from scratch using only natural, locally sourced materials and ancestral techniques.
Every piece in our collection — from Vintage Rugs and Beni Ouarain to Boucherouite and Custom Rugs — is a testament to their dedication, skill, and the vibrant spirit of Amazigh culture.

Our values

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  • Passionate people
  • Quality product
  • Great customer support
  • Good vibes only:)

We deliver best services & products for your business

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Consulting

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Communication

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Analysis

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Transformation

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Education

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Control

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